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STOP USING DISH SOAP TO WASH YOUR CAR! PROTECT YOUR PAINTWORK AND KEEP THAT DEEP, GLOSSY SHINE!

Reserve your paint surface evaluation

Imagine buying a beautiful car with a deep, shiny paint finish. You wash it regularly because you want it to remain clean and attractive.

But there is something many car owners don't realise…

The soap you use to wash your car and the hot Nigerian sun can work against your car's paint protection over time.

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You may think that because dishwashing liquid removes grease from plates, it must also be good for washing your car.

But here's the difference:

Dishwashing soap is made to remove stubborn grease from plates, pots and kitchen utensils. It is not necessarily formulated for automotive paint.

Some household detergents can remove the wax or protective layer applied to your car.

That wax as an extra protective covering over your paint. When it is repeatedly stripped away, your car loses some of that added protection.

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THE HIDDEN REASONS WHY 6 OF 10 CAR'S PAINT ON NIGERIAN ROAD ARE BADLY FADED OR COMPLETELY DAMAGED UNDER 1 YEAR OF PURCHASE OR RAPAINTING OF CAR

1. The problem with using ordinary dishwashing soap

2. Now what happens when the Nigerian sun hits your car!

Your car stays under the hot sun almost every day.

The sun produces ultraviolet rays (UV rays) that gradually affect your car's paint and clear coat.

The clear coat is the transparent outer layer that gives your car its beautiful shine and helps protect the coloured paint underneath.

With prolonged exposure to sunlight and other environmental conditions, this layer can gradually deteriorate.

3. WHAT HAPPENS WHEN YOU CONSTANTLY WASH YOUR CAR WITH HARSH SOAPS WHILE STILL DRIVING AND PARKING IT INSIDE HOTE NIGERIAN SUN

repeatedly washing away your car's extra wax protection with unsuitable soap, then leaving the car exposed to intense sunlight.

Over time, the combination of inadequate paint protection and constant environmental exposure can contribute to:

  • Loss of that beautiful showroom shine.

  • Dull and faded-looking paint.

  • Oxidation and a chalky appearance.

  • Clear coat damage and, in severe cases, peeling.

And the painful part? Restoring badly damaged paint can cost a lot of money!

SO WHAT SHOULD YOU DO TO PROTECT YOUR CAR'S PAINT

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1. SWITCH TO PH-NEUTRAL CAR SHAMPOO

Unlike ordinary household detergents, a properly formulated pH-neutral car shampoo is designed specifically for washing vehicle surfaces.

It helps remove dirt and grime while being gentler on existing wax and paint protection.

2. USE SNOW FOAM BEFORE WASHING

Snow foam produces rich foam that helps loosen and lift dirt from your car before you touch the paint with a wash mitt or sponge.

This helps reduce the amount of dirt dragged across the surface during washing.

3. USE WATERLESS WASH FOR LIGHT DUST AND EXTRA SHINE

Instead of wiping dust directly off your car with a dry cloth, use a properly formulated waterless wash.

Its lubricating ingredients help your microfiber towel glide across the surface, reducing friction and the risk of light washing scratches when used correctly.

It also enhances gloss and gives your car a refreshed appearance.

STOP USING HOUSEHOLD SOAP TO WASH YOUR CAR!

Your car's paint is expensive to restore. Give it the right cleaning and maintenance with BENFORD CHEMIE CAR CARE PRODUCTS.

Clean properly. Reduce unnecessary paint wear. Maintain that beautiful shine!

WHY QUALITY CAR WASH SHAMPOO IS NOT CHEAP

WHY DO YOU THINK GENUINE ENGINE OIL COSTS MORE THAN FAKE ENGINE OIL?

Let's take a simple example.

When you go to buy engine oil, you may discover that a fake or substandard product is considerably cheaper than a genuine one.

Why?

Because quality comes at a cost.

A genuine engine oil manufacturer invests in quality base oils, specialized additives, testing and quality control to ensure the oil performs the job it was designed for.

The cheaper alternative may look similar and even carry an attractive label, but you cannot assume it offers the same level of protection.

And when it comes to your engine, choosing the cheapest option can become an expensive mistake.

NOW, THE SAME PRINCIPLE APPLIES TO CAR WASH SHAMPOO!

Some people wonder why a quality car wash shampoo costs more than ordinary dishwashing liquid or cheap, poorly formulated car wash products.

The reason is that quality car shampoo is not just about producing foam.

A properly formulated car shampoo requires carefully selected cleaning ingredients, suitable lubrication, balanced pH and quality control.

These ingredients work together to:

  • Remove dirt and road grime effectively.

  • Provide lubrication during washing.

  • Help reduce friction between the wash mitt and paint.

  • Clean without unnecessarily stripping existing wax protection.

  • Leave your vehicle looking clean and refreshed.

A cheap product may produce plenty of foam, but foam alone does not prove cleaning quality or paint compatibility.

Just as you wouldn't deliberately put questionable engine oil into an expensive car simply because it is cheaper, you shouldn't choose your car washing product based on price alone.

YOUR CAR'S PAINT DESERVES THE SAME ATTENTION YOU GIVE ITS ENGINE!

Evaluation Intake

Vehicle profile intake

Submit your vehicle specifications to initiate scheduling at a regional application center. Our engineering team reviews vehicle age, paint condition, and environmental exposure factors before confirming lab availability and surface preparation parameters within one business day.